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| 020 | _a9789354600807 | ||
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_a659.1 _bBEL |
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| 100 |
_aBLECH, GEORGE E. _912390 |
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| 245 | 0 | _aADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATION PERSPECTIVE | |
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_bMCGRAW HILL _aCHENNAI _c2024 |
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| 300 | _aXXXI,- 712p. | ||
| 365 | _b1130 | ||
| 365 | _cINR | ||
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_aMANAGEMENT. _bADVERTISING AND PROMOTION _912391 |
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_aBLECH, MICHAEL A. _aPURANI, KEYOOR _912392 |
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_c64872 _d64872 |
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